UAE Supermarkets Boost Meat Imports for Eid Al Adha

May 13, 2026

62 min

May 13, 2026 00:31

Where UAE shoppers’ Eid Al Adha meat comes from this year

## Diverse Sourcing for Eid

In preparation for Eid Al Adha, UAE supermarkets are increasing their meat imports from countries like Australia, New Zealand, India, Pakistan, South Africa, and Brazil. This strategy aims to meet the high demand for fresh meat during the festive period.

## LuLu Group's Strategy

LuLu Group has been proactive, sourcing meat from a wide network of international markets. They utilize chartered flights to ensure quick delivery and maintain freshness through advanced cold chain systems. This approach helps them keep prices stable and meet consumer demand.

## VIVA Supermarket's Approach

VIVA Supermarket plans its procurement months in advance, sourcing from both local and international suppliers. By importing smaller batches frequently, they maintain freshness and adapt quickly to demand changes. VIVA aims for significant sales growth during Eid.

## Ensuring Quality and Safety

Both LuLu and VIVA emphasize food safety, conducting rigorous checks from supplier selection to store delivery. They ensure products meet international standards and maintain quality through controlled temperature environments.

## Rising Demand for Convenience

Retailers are also preparing for increased demand for ready-to-cook products, reflecting changing consumer preferences. LuLu and VIVA are expanding their offerings to include marinated meats and other convenient options, catering to evolving shopping habits.

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