Calbee Simplifies Snack Packaging Amid Ink Shortages

May 12, 2026

58 min

May 12, 2026 11:30

Japanese snack packaging to go black and white amid wartime ink shortages

## Packaging Changes Due to Supply Instability

Japanese snack producer Calbee is set to alter its packaging designs temporarily, opting for black and white prints. This decision comes as a response to supply chain disruptions linked to ongoing tensions in the Middle East, which have affected the availability of certain raw materials.

## Impact on Popular Products

The new packaging will affect 14 product variants, including well-known items like Potato Chips, Kappa Ebisen, and Frugra cereal. These products will start appearing in stores with the simplified designs from the week of May 25, with some additional products transitioning by June 22.

## Assurance of Product Quality

Calbee has assured consumers that the changes are limited to packaging aesthetics and do not impact the quality of the snacks themselves. The company emphasizes that this is a temporary measure to ensure a stable supply of products during these uncertain times.

## Broader Supply Chain Challenges

This move highlights the broader challenges faced by global supply chains, which have been under pressure due to various factors, including shipping disruptions and increased costs. Calbee's decision reflects a strategic adaptation to maintain product availability amid these ongoing issues.

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