Youth Fitness Brand Expands to Abu Dhabi and Nairobi

May 4, 2026

65 min

May 4, 2026 12:31

## New Branches in Abu Dhabi and Nairobi

Pinpoint Fitness, a Dubai-based youth fitness brand, has expanded its reach by opening two new branches. The first is located at Deerfields Mall in Abu Dhabi, marking the brand's first venture outside of Dubai where it already operates three branches. The second new branch is in Nairobi, Kenya, representing the brand's initial step into the international market.

## Focus on Skill-Based Training

The fitness center specializes in parkour and obstacle course training, emphasizing "accuracy before speed." This approach focuses on developing children's physical skills through structured and progressive training rather than just intensity. The programs aim to enhance physical capability, discipline, confidence, and coordination among children and teenagers.

## Inclusive Programs

Pinpoint Fitness is committed to inclusivity, offering classes that cater to all children, including those with neurodiverse needs such as autism. The sessions are designed to improve coordination, focus, and confidence in a supportive environment. Parents have noted improvements in their children's self-regulation, spatial awareness, and social skills.

## Vision for Global Expansion

Founder Samer Hijazi emphasizes that the expansion is a testament to the effectiveness of their training model, which aims to provide structured physical development to children globally. The new branches in Abu Dhabi and Nairobi are seen as the beginning of further international growth.

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