IFFCO Launches Nationwide Nano Fertilizer Awareness Campaign

Apr 15, 2026

54 min

Apr 15, 2026 10:31

IFFCO initiates nation-wide integrated nano fertilizer awareness

## Nationwide Awareness Initiative

IFFCO, India's largest fertilizer cooperative, has launched a nationwide campaign to promote nano fertilizers among farmers. The initiative, called the IFFCO Nano Urvarak Jagrukta Maha Abhiyaan, was inaugurated in New Delhi by IFFCO Chairman Dileep Sanghani.

## Government Support and Vision

The campaign aligns with national missions like Aatmanirbhar Bharat and Sahkar Se Samriddhi, supported by Prime Minister Narendra Modi and other key ministers. The initiative aims to empower farmers and enhance agricultural productivity through advanced technology.

## Nano Fertilizer Benefits

Nano fertilizers, such as Nano Urea Plus, offer improved nutrient efficiency and address issues like soil health and water pollution. They are seen as a sustainable solution to reduce dependency on conventional fertilizers and imports.

## Campaign Goals

The campaign focuses on promoting products like Nano Urea Plus, Nano DAP, and Nano NPK. It aims to educate farmers on proper application methods and expand the cooperative network for distribution.

## Impressive Sales Figures

IFFCO has reported significant sales of its nano fertilizer products, indicating strong market acceptance and potential for reducing logistics and import costs.

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