Home News Saudi Arabia Unveils CEER's First Electric Vehicles

Saudi Arabia Debuts CEER's First Electric Cars

Sep 22, 2026
51 min
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Sep 22, 2026 08:31
Saudi Arabia launches CEER’s first electric cars as Kingdom accelerates auto push

## Launch of EXOBOT Models

Saudi Arabia has unveiled its first electric vehicles, the EXOBOT sedan and SUV, under the national automotive brand CEER. This launch marks a significant step in the Kingdom's efforts to establish a domestic car industry.

## Local Design and Manufacturing

The EXOBOT models have been designed and engineered in Saudi Arabia, with production set to occur at CEER's facility in King Abdullah Economic City. The vehicles reflect Saudi culture and landscape in their design.

## Economic Impact

Crown Prince Mohammed bin Salman emphasized that this initiative will boost the automotive sector's role in economic growth by attracting investments and creating jobs. CEER aims to contribute significantly to the national GDP and trade balance by 2034.

## Future Plans

CEER plans to expand its lineup to include various vehicle sizes and propulsion systems over the next five years. The company, launched by the Public Investment Fund in 2022, is part of a broader strategy to diversify the economy and enhance the private sector's role.

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